Wanna make money on apps? Give them away! (via CNET News Mobile)
The app business is increasingly banking on the notion that virtual currency
in a game could be worth real money–and a lot of it.
(Credit: Screenshot by CNET)
In-app purchases, which include virtual cash, weapons, levels, or extra
features, are poised to dominate app revenue in the coming years, according to
research firm IHS. In-app purchases already accounted for $970 million in sales
last year, or 39 percent of the market. By 2015, that figure will grow to $5.6
billion, or 64 percent of the market.
Another interesting take on the freemium model.
Make sure to check out the full article at http://news.cnet.com/8301-1035_3-57360083-94/wanna-make-money-on-apps-give-th…